Who we are

A letter from our CEO.

We’re optimists. We recognize that everybody is biased -- it’s just part of the human condition. But that doesn’t make us bad people. We believe that helping people become conscious of their unconscious biases lets them make daily decisions that are more informed. More accurate. More objective. More equitable. We started BiasSync to help businesses create more fair and respectful work environments. And we believe that helping individuals learn more about themselves helps make us all better humans.

michele ruiz

Michele Ruiz

Co-founder, CEO

Michele leads development and implementation of the business and overall growth strategy for BiasSync. An entrepreneur, keynote speaker and bestselling author, she is passionate about communication, diversity and inclusion. Michele has founded several businesses, including her last company, communications firm Ruiz Strategies. The company’s clients include Fortune 20 corporations in the energy, technology, telecommunications, financial and automotive sectors, along with several federal and state government agencies. Before becoming an entrepreneur, Michele Ruiz enjoyed a long career as an award-winning television broadcast journalist in Los Angeles.

Dan Gould

Co-founder, President & CTO

Dan leads the technology strategy and product development for BiasSync. Before joining BiasSync, Dan was Vice President of Technology at Tinder. His teams developed core features of the Tinder algorithm, built-out the data infrastructure, and used data science to help grow the company to more than $1 billion in revenue. Dan previously founded Chill, a video discovery tool acquired by Tinder and Newroo, a machine learning-based news service that was acquired by Fox News Corp. As VP of Technology at Fox, he helped build their highly successful ad network.

Robin Richards

Co-founder, Strategic Advisor

Robin advises the BiasSync leadership and is instrumental in developing the company’s sales and revenue strategy. A visionary strategist and serial entrepreneur with a long history of success, Robin founded NTI Group which was acquired by Blackboard for $182 million. He also founded MP3 which was acquired by Vivendi for $373 million -- along with a half-dozen other internet and technology companies. Robin is currently Co-Chairman and CEO of CareerArc, an HR technology company working with thousands of businesses across the world.

Not just diversity. Inclusion.

Diversity is not just about numbers. It’s about people’s experiences in the workplace. If you’re ready to understand how bias impacts your company—with data to make effective changes, contact us now.

© 2019 BiasSync
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